| I had never been too comfortable buying things | | | | e-commerce, my father warned me about the |
| online...maybe it is because of the common Indian | | | | forthcoming danger that he could foresee. Danger of |
| apprehension that dwells in me too! Like my father, | | | | my credit card details being stolen and misused by |
| or my uncle, my mathematics professor or my dance | | | | individuals or organizations. He is just not a game for |
| teacher, e-commerce has not yet made way to my | | | | using credit cards and online shopping portals. Maybe |
| shopping practices. We Indians have always been | | | | this is the reason why small but firm seeds of doubt |
| conservative when it comes to giving out our | | | | have grown to be much serious concerns in my mind |
| personal details and when it comes to money, we will | | | | Now that I'm earning well and spend thousands in a |
| definitely not want to take a risk! Giving out credit | | | | whiff, I still prefer a drive to the nearest shopping |
| card details to some unknown entity...is seems to be | | | | malls and getting all the things required. I don't know |
| just a preposterous idea! What is the guarantee that | | | | how many people think like me, I can still say, the |
| I will not be fooled, or what if my personal bank | | | | number is not too less! There are many who are not |
| information is stolen! | | | | only concerned about their personal details being |
| Though the scenario is increasingly getting better, no | | | | stolen but also are not too sure about the shipping |
| doubts that the uncertainties still prevail. It's is quite | | | | methods these online stores follow. |
| tough for the online business giants to penetrate to | | | | With so many online stores and brands trying to get |
| the masses who are still the major buying force in | | | | a strong foothold in the Indian consumer market, the |
| the country. Yes, some people do prefer shopping | | | | challenge really remains to earn the trust of Indian |
| online but the majority of shoppers do not even | | | | consumers. There has to be some marketing |
| know what they are supposed to do to shop online! | | | | strategies adopted by these companies, which will let |
| Blame it on the existing computer illiteracy in India. | | | | the common mass, know of the authenticity of their |
| Even many members from educated families do not | | | | business transactions. Indians move on trust, and |
| know to operate a computer! Astonishing but true! | | | | when a company earns that, their business for sure |
| When I was growing to online shopping or | | | | sees success. |